Tech and data company Integral Ad Science (IAS) has announced the appointment of Nick Morley to the newly created role of managing director EMEA.
After holding senior management roles at Adobe, Efficient Frontier, and most recently SVP global sales and managing director EMEA at Intent Media, Morley is set to drive IAS expansion in key European markets.
Niall Hogan, who held the position of UK managing director for the last three years, with an expanded focus on strategic development in EMEA, will relocate to Singapore and take up the managing director SEA role, with responsibility for further increasing the company’s footprint in the APAC region.
“Europe is a core market for IAS and we are delighted to welcome Nick to the team to spearhead our further acceleration into new markets,” said, Bryan St. John, SVP international at Integral Ad Science.
“Heading into 2017, we are well positioned to take advantage of our company’s growth potential. Nick’s understanding of differing market nuances, along with his proven expertise in scaling operations, will be a key component in our success.”
Morley will oversee recently-launched IAS operations in Italy, Spain and the Nordics; as well as established operations in the UK, France, and Germany.