Tim Cunningham of Saatchi & Saatchi picked up the Grand Prix Trophy for his imaginative entry ‘Can your campaign reach its target market as effectively as it has done in the past?’ at yesterday’s 1996 IPA Media Awards presentation at the Institute of Directors.
Other category winners were: Planning and buying: Rhona Tridgell, Ogilvy & Mather Media Media research: Graeme Hutton, CIA Medianetwork UK Media selling: Helen Shannon and Deidre MacNair, CIA Medianetwork UK Managing the media process: Sarah Jennings, MBS Media The Crusader Award, presented to entrants with under two years’ experience in the industry, was won by Jack Rosevear of Carat Research.
IPA: John Raad, 0171 235 7020
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