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IPA Media Awards Book Published
The IPA has published a book with winning papers from its Media Awards 1992-1995; it includes the Grand Prix winning paper from each year, as well as all the Category Winners from 1994 and 1995.
Some of the Award-winning papers include:
1995 Grand Prix: A new vision for a new media age – The Edelman Interview, by Mark Palmer, Bates Dorland. 1994 Grand Prix: Joint Industry media research: The future? by Sue Gray, BBH.
Planning & Buying category: The Third Media Wave, Paul Collins, Saatchis, and Media Selling: How has the market changed? What should happen?, Andrew Bellass of WCRS.
The book includes full scripts of each paper; it costs £20.00 and is available from the IPA: 0171 235 7020
