The IPA has stressed that it believes the BBC’s role as a broadcaster should be to extend choice. Following a meeting with the Government Media Committee earlier this week Nick Phillips, director general of the IPA, said; “We emphasised that the BBC should have the courage of its convictions as laid out in its document ‘Extending Choice'”
Phillips referred to the BBC’s pledge to concentrate on areas which commercial broadcasting has not yet met and for which there is a strong public need. He went on to say “The licence fee is a unique privilege. It should not be a licence for copycat programmes imported soaps or ratings-grabbing.”
Adrian Birchall, a member of the IPA’s Future of Broadcasting Group, suggested that the BBCs new charter should expire at the same time as the current ITV licences, so that the Government can then look at broadcasting as a whole.
IPA: 071 235 7020
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