IPC’s Circulation Department is planning to merge with the MarketForce Account Management team to create a new department at Tottenham Court Road.
It will be headed by David Greene, who is appointed circulation marketing director from March 1. Currently IPC’s circulation director, Greene will join the MarketForce board and will take responsibility for the development of retail marketing strategy.
His appointment is one of three announced today: Alan Green, currently publishing services director, takes on the newly created role of sales operations director while Mike Moore, currently publishing services manager, is promoted to circulation planning director.
David Stam, MarketForce managing director, commented: “Our new trading environment makes it essential we have one clearly focused department.”
MarketForce has managed the circulation and distribution for the entire IPC Magazines portfolio for a number of years and also has a number of independent publishing clients.
IPC: 0171 261 6575
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