IPC has announced that it has promoted its former group and sales director, Georgina Crace, to director of advertisement sales across the entire IPC portfolio.
The role will involve creating a united IPC sales force, and will be effective from 28 September. Chief executive Mike Mathew commented on the appointment: “When Georgina joined us from Express Newspapers in 1995, she brought a new way of thinking to the SouthBank ad sales team and has been instrumental in implementing a number of groundbreaking initiatives. This is a well deserved promotion at a time when the new IPC is strengthening its position as the driving force within the media industry.”
During July, IPC announced that it is planning to launch a sales drive this autumn to promote some of its women’s and TV listings titles (see Newsline).
IPC Magazines: 0171 261 7575
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