IPC Secures Viacom Sales Director For Regional Role

IPC Media has poached Katrina Hutchinson from Viacom Outdoor to become its regional sales director for Manchester.

Hutchinson replaces Sandra Tinker, who left the position to head Emap Performance’s commercial operations in the North. She will oversee a team of 20 sales staff and will report to group ad sales director, Martin Corke, who commented: “This is an absolutely key appointment for us. It’s the start of the next phase of development for our regional operation. I believe Katrina is the perfect candidate with great experience and a wealth of contacts.”

Commenting on her new position, Hutchinson added: “I have greatly enjoyed my five years at Viacom Outdoor, but I’m incredibly excited about the fresh challenges and new responsibilities ahead at IPC Media. I am very much looking forward to taking up the position of regional sales director and to discussing ideas and the way forward with the team and agencies.”

IPC recently announced a number of new appointments, including that of Glenda Marchant, who will become the advertising director of the women’s general interest group (see IPC Shakes Up Management At Women’s Group).

The appointment was part of a range of management changes, following the announcement that Linda Genower was retiring from her role of managing director of IPC Connect, less than a week after the appointment of Sylvia Auton as chief executive (see IPC Re-Shuffles Management Board).

IPC Media: 0870 4445000 www.ipc.co.uk

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