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IPC To Launch Baby Rival
IPC is launching a new baby title this September, Our Baby, in the same month that National Magazines launches the She spin off title, Having a Baby.
Our Baby will be monthly, with an intial print run of 150,000. The title will be aimed at first time mothers, with product information as well as articles on pregnancy and baby care. Full details are not yet confirmed and should be available on MediaTel shortly.
… IPC’s Loaded is claiming average sales of 69,363 for the first three issues of the magazine
… Morgan Grampian has closed What’s New in Computing, due to lack of bookings, despite the March revamp.
