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ISBA Direct Marketing Guide
ISBA has launched a new “Guide to Direct Marketing” covering customer databases, data profiling and analysis, campaign management, creative planning and agency remuneration. The guide costs £7.50 for ISBA members and £15 for non-members.
ISBA: 071 4997502
The MRG is holding a summer party on Monday July 25th at Stanley House, Kings College, Kings Road SW10. Further details will be available shortly.
