ITC Publishes TV Audience Shares
The Independent Television Commission has published its first report on television audience share figures, which will now be issued on a quarterly basis.
The Broadcasting Act 1996 introduces, with effect from November 1, new provisions which rule that no person or company may hold licences or have qualifying interests in television programme services whose share together exceeds 15% of the total television audience *New Media Ownership Rules Become Law.
Under the terms of the new Act audience share is assessed over a period of twelve months. Ownership restrictions would come into force if at any time a broadcaster’s overall audience share during the year exceeds 15% of the total audience time.
| Terrestrial Channels | |
| Channel | Share |
| BBC1 | 32.5 |
| BBC2 | 11.53 |
| Channel 4 | 10.07 |
| Anglia | 2.16 |
| Border | 0.51 |
| Carlton | 3.2 |
| Central | 5.71 |
| Channel TV | 0.07 |
| Grampian | 0.72 |
| Granada | 4.1 |
| GMTV | 1.85 |
| HTV | 2.77 |
| LWT | 2.21 |
| Meridian | 2.8 |
| S4C | 0.39 |
| STV | 2.31 |
| Tyne-Tees | 1.71 |
| Ulster | 1.13 |
| Westcountry | 0.95 |
| Yorkshire | 3.6 |
| ITV Total | 36.19 |
| Satellite Channels | |
| Channel | Share |
| Adult Channel | 0.01 |
| ARD1 | 0.01 |
| Asianet | 0.01 |
| The Box | 0.06 |
| Bravo | 0.17 |
| Carlton Select | 0.02 |
| Cartoon Network | 0.7 |
| Channel Guide | 0.01 |
| Channel One | 0.01 |
| Chinese News & Entertainment | 0.01 |
| CNN | 0.03 |
| Country Music TV | 0.06 |
| Discovery Channel | 0.2 |
| Disney Channel | 0.3 |
| DSF | 0.02 |
| Egyptian TV | 0.01 |
| Euronews | 0.01 |
| Eurosport | 0.29 |
| Family Channel | 0.14 |
| Galavision | 0.01 |
| History Channel | 0.03 |
| Home Video Channel | 0.01 |
| Kabel 1 | 0.01 |
| Landscape | 0.01 |
| Live TV | 0.03 |
| Local Cable | 0.01 |
| Movie Channel | 0.79 |
| MTV | 0.19 |
| NBC Europe | 0.02 |
| NET 2 | 0.06 |
| Nickelodian | 0.42 |
| Paramount TV | 0.04 |
| Parliamentary Channel | 0.01 |
| Performance – Arts Channel | 0.01 |
| Playboy Channel | 0.01 |
| Pro 7 | 0.02 |
| QVC | 0.13 |
| RAI Due | 0.01 |
| RTE 1 | 0.08 |
| RTL 2 | 0.02 |
| RTL Plus | 0.02 |
| Sat 1 | 0.05 |
| 3 Sat | 0.05 |
| Sci-Fi Channel | 0.08 |
| Sell-A-Vision | 0.01 |
| Sky Movies | 0.87 |
| Sky Movies Gold | 0.18 |
| Sky News | 0.31 |
| Sky One | 1.24 |
| Sky Soap | 0.01 |
| Sky Sports | 1.04 |
| Sky Sports 2 | 0.19 |
| Sky Sports 3 | 0.05 |
| Sky Sports Gold | 0.01 |
| Sky Travel | 0.03 |
| Sky Two | 0.02 |
| TCC | 0.19 |
| TLC | 0.11 |
| TNT | 0.07 |
| Travel Channel | 0.02 |
| TV5 | 0.01 |
| TVX | 0.02 |
| UK Gold | 0.56 |
| UK Living | 0.26 |
| VH-1 | 0.2 |
| Vox | 0.04 |
| ZDF | 0.01 |
| Zee TV | 0.07 |
Source: ITC, based on a special analysis of BARB data supplied by Taylor Nelson AGB
ITC: 0171 255 3000