January To June 1997 ABCs – TV Listings Sector
The magazine with the greatest circulation increase in the TV Listings sector is yet again the Cable Guide, which saw an impressive increase of 76% (476,232 copies). This has the 4th largest circulation within the group but has seen a steady increase in circulation since its first ABC audit in 1994. Sky TV Guide which has the greatest circulation overall (3,491,173 copies) has no year on year comparison as this is only its second audit but it also achieved an increase of 234,255 copies on the previous period of Jul-Dec. What’s On TV also saw a slight increase of 0.6% (10,114 copies).
The TV Times saw the greatest loss, with a decrease of 9% (89,247 copies), it has suffered a circulation decrease since the Jan-Jun 96 period. The Radio Times also underwent a tiny loss of 0.6% (4,935 copies).
January To June 1997 ABCs – TV Listings Sector
| Title | Jan 96 – Jun 96 | Jan 97 – Jun 97 | Actual Change | % Change |
|---|---|---|---|---|
| Cable Guide | 625019 | 1101251 | 476232 | 76.19 |
| Radio Times | 1406417 | 1400270 | -6147 | -0.44 |
| Sky TV Guide | n/a | 3491173 | n/a | n/a |
| TV & Satellite Week | 200061 | 195126 | -4935 | -2.47 |
| TV Times | 982007 | 892760 | -89247 | -9.09 |
| Whats On TV | 1692070 | 1702184 | 10114 | 0.6 |