July – December 1997 ABCs – Women’s Monthlies

Emap’s New Women magazine achieved the highest circulation with an increase of 23.84% on the same period last year. It’s Bliss and Period Living contributed to Emap’s success with increases of 37,513 and 21,492 copies respectively.

Unfortunately for Emap they had to have one hitch which was Looks magazine continuing its fall with a drop of 35.49%: a loss of 63,528 copies year on year.

The National Magazine Company’s titles had fairly disappointing results with She Magazine recording the biggest rise for the publisher with an increase of 9.02% and Company with a smaller increase of 4.38%. Cosmopolitan was the biggest surprise with a minute rise of 0.01%, just 36 copies.

Within IPC’s titles, Options magazine had a fall in sales of 18,920. Marie Claire and Essentials didn’t fair well either, Marie Claire had a drop in copies of 41,484 and Essentials dropped from 319,810 to 272,685 copies.

Attic Futura’s B, which was launched in May, had its first ABC reported and achieved a circulation of 200,334.

The Press database can be accessed by selecting “Press” from the drop-down box at the top of this page.