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July National Newspaper ABCs

July National Newspaper ABCs

The Sunday Telegraph recorded the highest year-on-year increase in both percentage and actual terms, with a July ABC of 856,598. July was also a good month for Associated Newspapers with all three titles once again recording increases.

The Sunday Sport was the only popular title to record a year-on-year increase, although its July circulation of 280,292 is still considerably lower than the peak it achieved in February.

Title Jul 96 Jul 97 Actual Change % Change
Daily Mail 2,069,348 2,217,123 147,775 7.14
Daily Record 721,813 689,228 -32,585 -4.51
Daily Star 758,873 738,412 -20,461 -2.7
Daily Telegraph 1,052,003 1,093,582 41,579 3.95
Evening Standard (London) 424,489 428,222 3,733 0.88
Express 1,219,104 1,226,466 7,362 0.6
Express On Sunday 1,201,985 1,145,356 -56,629 -4.71
Financial Times 297,194 326,084 28,890 9.72
Guardian 392,971 406,478 13,507 3.44
Independent 268,527 258,386 -10,141 -3.78
Independent On Sunday 290,101 270,179 -19,922 -6.87
Mail On Sunday 2,076,400 2,176,931 100,531 4.84
Mirror 2,430,204 2,330,450 -99,754 -4.1
Mirror And Daily Record 3,152,017 3,019,678 -132,339 -4.2
News Of The World 4,459,654 4,316,033 -143,621 -3.22
Observer 434,580 432,407 -2,173 -0.5
People 2,054,907 1,873,273 -181,634 -8.84
Sun 3,978,524 3,811,529 -166,995 -4.2
Sunday Mirror 2,469,874 2,278,512 -191,362 -7.75
Sunday Sport 257,096 280,292 23,196 9.02
Sunday Telegraph 692,477 856,598 164,121 23.7
Sunday Times 1,281,391 1,273,024 -8,367 -0.65
Times 753,784 758,682 4,898 0.65

A full National Press Round Up for July will appear on Newsline next week and will focus on the bulk and lesser rate sales.

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