LTA’s Busads Now Available On Mediatel

BUSADS, LTA’s Bus Audience Data System is now available on MediaTel. The campaign planner provides audience data, reach and frequency for bus campaigns in Greater London.

Jeremy Male, Managing Director of LTA said, “Used alongside our TRAC database, which has been fully interactive on MediaTel since 1992, BUSADS will enable planners to make much faster decisions on their poster campaigns…LTA is the only media contractor providing this level of data on posters to UK agencies.”