Marketing Society Appoints Burkitt New Chief Executive

The Marketing Society has appointed Hugh Burkitt, former chairman of Burkitt DDB, as its new chief executive.

Burkitt replaces Claire Watson who has held the role of acting director general on a part time basis. He will be the society’s first full time chief executive, and reports to Chris Macleod, acting chairman of the society. Macleod commented: “The management board of the Marketing Society decided that we needed to create a new full time role of chief executive to ensure that the Society was being managed as professionally as possible.”

Commenting on his appointment, Burkitt said: “My job is to make the Marketing Society the “must join” network for senior marketers by giving them access to leading edge thinking and world class best practice. We already have a fantastic group of senior marketers, directors of agencies and academics, who contribute to the Society’s programme and I am very much looking forward to working with all of them.”

The Marketing Society currently has 3,000 members who must all have worked at least five years in marketing line management, or be at director level in a marketing services company.

Marketing Society: 0208 973 1700 www.marketing-society.org.uk

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