Marketing Week Goes On-Line

http://www.marketing-week.co.uk/mw0001

Today sees the launch of Marketing Week’s site on the Internet. Updated each week, the site very much reflects the magazine. The site is divided into sections, the main being news. This carries five of the week’s stories, plus one feature. Headlines only from other stories in the magazine are also there, linked to a subscription form. For someone unable to get Marketing Week first thing on a Wednesday morning, the site will be very useful, but there is no- where near the information that the magazine has.

Other sections which are not yet fully available are the Advertising Forum; which will show the best Net advertising and a directory of marketing and advertising services; and the Discussion Forum which will be a form of letters page on-line. Jobs from the magazine are also there.

The site is more of an advertising vehicle for the magazine rather than a site for someone who also reads the magazine; “Marketing Week 00:01 is only a taste of what’s available in the magazine. Subscribe to Marketing Week and find out the whole story” the site says.