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Media Audits Adds Poster Consultancy Service
Media Audits is to add a poster auditing service to its portfolio from October. The new service will help advertisers set briefs and targets for outdoor campaigns and will also review purchased campaigns against planned ones. The poster service will run alongside Media Audits’ existing TV and Press services.
Seven UK advertisers, who between them account for an annual poster spend of £25m, have already signed up for the service. Media Audits estimates that the annual UK poster market spend is £200m.
Media Audits: 071 734 4080
