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MediaTel Insight: Advertisers Eye At-Work Surfers
At-work internet users are a potentially lucrative audience and marketers would be well advised to devote a portion of their advertising budget towards reaching these people by day, according to new research from the US this week.
Also On MediaTel Insight Today…
Capital Takes Stock As Ad Slowdown Persists
The management at Capital Radio remain confident about the future performance of the group despite interim results which showed a 15.5% fall in profits.
Global Digital TV Rankings From Informa Media
Digital television forecasts for 43 countries from Informa Media.
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