MediaTel Insight: US Advertising Grows 1.5% In First Quarter
US advertising spend rose by 1.5% year on year in the first quarter, according to preliminary figures from Nielsen Monitor-Plus, the advertising information service of Nielsen Media Research.
Also On MediaTel Insight Today…
Digital TV Is Having A ‘Deep-Seated’ Effect, Says Report
There are a total of 24 million digital pay TV subscribers in Western Europe and this number is set to double over the next five years, according to a new report from IDC.
UK Business Press Set To Emerge From The Doldrums
The UK business-to-business (B2B) press market has now seen the worst of the downturn, say industry commentators.
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