More Group Appoints New Head Of Client Sales

More Group has appointed Guy Beresiner as head of client sales with responsibility for developing the company’s portfolio of brands including Adshel, More O’Ferrall and Taxi Media.

In the newly created role Beresiner will be charged with communicating the ways in which the outdoor industry can help advertisers get the most from their campaigns. He will report to business development manager, Pat Chaundy, and will manage the six strong client sales team.

Managing director of Adshel, Julie France, said: “We want our clients to understand how More Group’s industry research relates to their brands. The VIPer research into ABC1 audiences and the Adshel research (see

Adshel To Launch Research Service

Adshel To Launch Research Service JCDecaux Launches Client Sales Unit) to offer creative advice to advertisers and emphasise the opportunities available in the outdoor industry, which experienced a 3% rise in ad revenue in the first half of this year (see First Half Revenue Rises For Outdoor).

More Group: 020 7287 3303 www.moregroup.com

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