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MTV Goes Digital To Expand Programming

MTV Goes Digital To Expand Programming

MTV has announced that it will be using digital technology to expand overseas and increase its programming.

Digital compression will facilitate an increase in regional programming and new services in Europe, Latin America and Asia. Within MTV Europe this new technology will allow the station to tailor music playlists and create new shows.

The new programming consists of more live programming and long-form shows: live programming will be tripled, there will be at least two new long-form series and up to five additional short-form shows. An expansion of news and current affairs shows is also planned.

MTV Europe: 0171 284 7777

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