NBC Super Channel has announced that Barry Leffler has been appointed as Director of Creative Services and Station Marketing, effective immediately.
He joins NBC Super Channel from WTVJ, an NBC-owned and operated station, where he was Vice President of Creative Services & Programming for 4 years. He will be responsible for overseeing both NBC and CNBC’s on-screen presentation and all marketing and promotional executions in consumer and key trade related media.
Leffler said: “Increasing NBC’s brand recognition throughout Europe will be a major priority. Through our on-air promotions, off-air advertising and Press and PR, we will establish the NBC brand as the industry leader in the pan-European market place.”
NBC Super Channel: 0181 600 6600
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