Capital Radio is revamping its websites to make them better reflect the style and output of the group’s radio brands. The new sites will have extensive content and design changes that will make them appear simpler, faster and easier to use.
The main focus of the sites will centre around music, entertainment, football and online shopping, which will be split into their individual sections called MusicCapital, Showtime.co.uk, 1-0.co.uk and Shopping Capital.com. The sites already have online sponsors signed up and they include Go!, Amazon.co.uk, BT Highway, The Monster Board, Exchange & Mart.
Doug McCallum, Head of Capital Interactive says: “We were keen to relaunch CapitalFM.com to provide our audience with a slick, easy to use and above all, entertaining web resource. I believe this new approach will enable us to build a large and loyal online audience which, combined with our ability to develop unique and exciting advertising initiatives for our clients, will keep Capital Radio at the forefront of the UK new media industry.”
The launch of Capital’s new look sites will be supported by a substantial media campaign encompassing radio, press and online advertising.
Capital Interactive: 0171 255 1100
Media Jobs
Hello. We have downloaded cookies on your device. Some of these cookies are essential for the website to function. Others are non-essential and are used for analytics and advertising.
We need your consent for these types of cookies.
To withdraw your consent or change your cookie choices, please do this through your browser settings.
Otherwise, click OK to accept and continue.
