The Newspaper Society’s latest recruit is Charles Ross, previously marketing manager at Midland Independent Newspapers. Ross joined the Newspaper Society on Wednesday as development manager; he will head the campaign to raise awareness of the regional press as an advertising medium.
Once Ross has appointed a team of five, he will embark on a programme of 200 presentations to advertisers and agencies during 1996. Other initiatives include setting up forums with publishers, sales houses and agencies for the Society to act as a catalyst for industry initiatives, and to establish better communications channels amongst the industry.
Ross said, “The regional press is at the early stages of a renaissance … it is an exciting opportunity and a great challenge.”
Chris Stanley, marketing director, said, “This is an extremely important appointment and I’m delighted Charles is joining us. He has all the right qualities.”
Newspaper Society: 0171 636 7014
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