Orange Extends Mobile TV Contract With BBC World

Orange has extended its mobile distribution contract with BBC World, the corporation’s commercial rolling TV news channel available outside the UK, to eight new countries.

BBC World will now be the only English language news channel to be streamed live to mobiles in Belgium, Poland, the Netherlands, Romania, Portugal, Jordan, Egypt and the Dominican Republic.

Orange mobile customers in France have been able to watch BBC World for the past two year and Orange France recently signed a renewal deal to continue this relationship and also offer the channel to IPTV customers.

The global agreement will allow Orange mobile broadband customers to access live breaking news wherever they are by watching BBC World on their mobiles. It also increases BBC World’s new media distribution channels worldwide, encompassing mobile, broadband and live streaming to PCs and airline seatback TV systems.

Gerry Ritchie, BBC World’s regional director for Europe, said: “Orange is one of the most forward-thinking new mobile distribution platforms for television so we are thrilled to extend our relationship with them.

“This new live streaming deal makes our channel even more accessible to mobile users who like to keep in touch with breaking global news while on the move.”

Recently BSkyB signed a deal with Orange in the UK, which will mean that all Orange 3G customers will now be able to receive up to 23 Sky mobile TV channels (see Sky Signs Mobile TV Deals With Orange And 3).

In the summer, Orange became the first company to actively promote mobile advertising to major UK brands after recruiting the likes of Peugeot and Jaguar to advertise on its mobile internet portal (see Orange To Promote Major Brands Via Mobiles).

Orange: 07973 100 150 www.orange.co.uk