The Sci-Fi Channel will be bringing its advertising sales business in-house from BSkyB with effect from the beginning of next year. As part of the move, the channel will be bolstering its sales and support staff, headed by Mark Bradford.
Since its launch in 1995 BSkyB has been representing a portion of UK ad sales for the channel. It was apparently a joint-decision to change the sales arrangement.
Sci-Fi Channel: 0171 805 6100
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