The fifth series of the popular American sitcom Friends is to be broadcast on Sky One in the New Year, and is to be sponsored by the Bristol & West.
Mark Wood, commercial sales director, said of the deal: “We are doubly pleased with this deal because it illustrates firstly, how Sky uses sponsorship to attract more new advertisers; and secondly to show the success of our drive to ensure all our top programmes are sponsored across all channels, not just sport.
Sky: 0171 705 3200 Bristol & West: 0117 943 7188
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