Four ITV comedy programmes will be sponsored by Cockburns Special Reserve over the coming weeks. Beginning with An Audience With Ronnie Corbett on 25 October the deal will also cover Blind Men (14 November), It’ll Be Alright on the Night (15 November) and The British Comedy Awards (13 December).
It is the first time a comedy strand has been sponsored on ITV. The deal was put together by Laser and Sponsorvision.
Laser: 0171 396 6000
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