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Telegraph Back Over Million Mark

Telegraph Back Over Million Mark

The national newspaper ABCs for June have now been released and they show that the price cutting strategies appear to be working. Although the price cuts took effect near the end of the month (Telegraph 23/6, Times 24/6) initial results look encouraging for the Telegraph, whose sales rose back above the important 1 million mark, rising 1.4% on May’s figures. The Times also increased sales, up 1.3% on May. Full Press Round-Up will appear on Newsline tomorrow.

MAY 94 JUNE 94 % CH
DAILY TELEGRAPH 993,395 1,006,961 1.4
FT 300,135 296,894 -1.1
GUARDIAN 401,831 404,225 0.6
INDEPENDENT 276,660 277,377 0.3
TIMES 517,575 524,270 1.3

Source: ABC

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