Cable channel TLC, owned by Discovery Communications, will be rebranded as Discovery Home And Leisure from 31 March.
The move is aimed at dispelling confusion over what the channel represents. TLC was previously called The Learning Channel and it is believed that many adult viewers were put off from watching the channel because they thought it transmitted children’s educational programme. In reality it is a hobby channel aiming to teach people how to get the most from past times such as angling and DIY.
Discovery Channel: 0171 813 5000
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