Telegraph Media Group has appointed Barry Wyse as director of commerce. Wyse has over 15 years’ experience including senior roles at Dell, Arcadia, The White Company and most recently as vice president digital at AlexandAlexa.com.
Drawing upon his retail experience, in his new role Wyse will lead TMG’s commerce business across all platforms and will be responsible for growing and enhancing the customer proposition in all of the Telegraph’s verticals including travel, finance, retail, fashion, entertainment and gaming.
“Commerce is an integral part of TMG’s business and we are committed to investing further in this area, particularly in eCommerce,” said Dave King, executive director, TMG.
“I am delighted that Barry has joined the team here at TMG. His extensive retail experience will help us develop and enhance our customer offer.”
Barry Wyse, director of commerce, TMG, added: “I am delighted to join Telegraph Media Group. It is a fascinating time to join the UK’s leading quality newsbrand. I look forward to helping the team build upon the strong commerce offering and I am excited about the opportunities that lay ahead.”