The latest Digital Market Overview uses UKOM-approved Comscore data to offer a top-line snapshot into the online behaviour of the UK audience in the first quarter of 2019.
Topics covered in the UKOM Q1 2019 report include:
Platform preferences by demographic segment.
How consumers tend to use different platforms to access different content categories.
The websites and apps where consumers spend the most time, and how this compares with the previous quarter and year.
A review of top retail sites and their audiences during the festive period.
To access the report, please click the link below:
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