United News & Media today made a move towards strengthening its B2B portfolio with the acquisition of Healthcare Data. An information services provider for the health industry, the deal, worth £6 million, will allow the group to expand its current health sector titles, which include Pulse and Chemist & Druggist.
The group announced its intention to strengthen its role as a market information group after it sold the majority of its television assets to Granada Media (see Granada Merger To Strengthen United Balance Sheet). Director of group strategy for UNM, Bernard Gray, said: “The acquisition of HCD’s database is in line with our strategy of building leading positions in high-growth B2B markets, and will add tremendous value to our healthcare portfolio.”
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