Virgin Radio Offers Online Audio Service To Advertisers

Virgin Radio has announced the launch of a new service to all its advertisers, offering them on-demand listening to their radio commercials on the Virgin Radio website. Visitors to the website will also be able to listen to all the commercials and promotions currently being aired on Virgin Radio, with a simple click of the mouse. Virgin claims that this is a world first for a radio station.

The Advertisers Page on www.virginradio.com also offers radio advertisers the chance to list details of special offers, prices, contact telephone numbers and hyperlinks. The service is being sponsored by radio promotions specialist Radio Lynx and is free of charge to station advertisers.

Mike Hales managing director at Ginger Online, virginradio.com’s parent company, says: “We are firm believers in cross-media promotion and this initiative is another great opportunity for Virgin Radio’s agencies and clients to take advantage of the developing bond between radio and the internet.”

Virgin Radio: 0171 434 1215