|

Watch: 2024 will be the year of AI, talent and creativity

Watch: 2024 will be the year of AI, talent and creativity
Clockwise from top left: Duncan Chater, Europe managing director, Bloomberg Media; Kris Boger, UK and Ireland general manager and global business solutions, TikTok; Kara Osborne, UK CEO, UM; and Charlene Williams, group senior operations and business analyst, Pearl & Dean, and Future 100 member

AI, talent, measurement, creativity and trust. These were some of the themes highlighted by industry leaders at The Year Ahead 2024 as ones to watch this year.

Executives from Pearl & Dean, TikTok, Ipsos, UM, Newsworks, Initiative, Wavemaker, Clear Channel, Future, Acast and Bloomberg shared their thoughts with The Media Leader on what they would want to see change in the industry, as well as their personal highlights from the event.

All the interviews are now live — view them in the playlist below: 

Adwanted UK is the trusted delivery partner for three essential services which deliver accountability, standardisation, and audience data for the out-of-home industry. Playout is Outsmart’s new system to centralise and standardise playout reporting data across all outdoor media owners in the UK. SPACE is the industry’s comprehensive inventory database delivered through a collaboration between IPAO and Outsmart. The RouteAPI is a SaaS solution which delivers the ooh industry’s audience data quickly and simply into clients’ systems. Contact us for more information on SPACE, J-ET, Audiotrack or our data engines.

Media Jobs