Today launched a new Saturday supplement this week, offering the whole paper for the price of 10p for the day. Today on a Saturday now consists of three sections; the main paper, a 7-day TV-guide and the new magazine.
Weekend today is printed on full colour newspaper, tabloid size. Editorially the first issue contains a feature on the suicide of Kurt Cobain, lead singer with Nirvana; a regular “Big Interview”, with Julia Smith, creator of Eastenders; fashion; travel, featuring celebrities’ homes on Majorca; interiors with ideas for new kitchens; cookery and gardening. Of the 32 pages 6 are given to advertising. This is an ad:ed ratio of 19:81.
The quality of the print and photos is poor, much worse than in the main paper resulting in a cheap feel to the magazine.
Advertisers include Abbey National, Benson & Hedges and Napolina Pizza topping.
Contact: Julia Dowler 071 784 4600.
Media Jobs
Hello. We have downloaded cookies on your device. Some of these cookies are essential for the website to function. Others are non-essential and are used for analytics and advertising.
We need your consent for these types of cookies.
To withdraw your consent or change your cookie choices, please do this through your browser settings.
Otherwise, click OK to accept and continue.
