Woman&home Gets New Website Editor

woman&home, IPC Southbank’s monthly glossy targeting 40+ women, has appointed Pippa Jackson as editor of its website www.womanandhome.com.

Pippa joins womanandhome.com from the popular BBC EastEnders website, where she has been for the past five years, most recently as senior producer.

Prior to the BBC, Pippa was deputy editor of the Lifestyle channel at AOL Europe, responsible for site areas including women, teen, families and work.

Linda Swidenbank, publishing director of woman&home, said of the appointment: “We are extremely pleased to have someone of Pippa’s calibre join the talented team at woman&home to lead us to our next stage of digital development. Womanandhome.com has become increasingly important to us and has grown tenfold since launch. We have exciting plans to develop the site’s potential further and having Pippa’s expertise will be invaluable.”

Editorial director Sue James added: “I’m delighted that Pippa is joining woman&home to head up our digital development. She will be a key member of the woman&home team, integrating the website with the magazine and strengthening the woman&home brand as experts of the 40+ woman.”

Jackson added: “I’m delighted to be joining the woman&home team as web editor at this exciting time for digital media. I look forward to developing and enhancing the brand online and building strong links with the woman&home community.”

At the last ABCs, for July-December 2006, woman&home magazine had a total circulation figure of around 316,000, down from more than 325,200 in the previous period.

According to a publisher’s statement from IPC Southbank, www.woman&home.com had 140,000 unique users and 1.2 million page impressions in March this year.

IPC Media: 0870 4445000 www.ipcmedia.com