60 seconds with… Sony’s Seb Bardin
10 questions. 5 word answers. 60 seconds with a MAD//Fest speaker. This week: Sony’s Head of Digital Europe, Seb Bardin
Describe yourself in 5 emojis
What’s excited you in marketing, advertising and disruptive tech?
Learning something new every week
What are your biggest challenges?
Simplifying the complex digital ecosystem
What are your priorities for the year ahead?
Maximising marketing with less resource and budget
Is marketing and innovation everything in business?
Customers are everything in business
Why?
They buy and use our products
What’s your favourite city?
London
What are you talking about at MAD//Fest?
Re-thinking the customer journey
Seb will be speaking at MadFest this month
Marketing + Innovation = Everything
28-29 November 2018 Old Truman Brewery London