ABC Consumer January – June 2015: Home Interest

Newsline is now reporting on combined print and digital (gross) figures for all magazine brands, as this is now ABC’s “headline figure”.

Although the separate figures for print and digital are revealed in the charts below, all copy will only reference combined data.

The first half of 2015 saw almost every title record declines in combined print and digital circulations in the home interest market.

Ideal Home, despite a period-on-period (PoP) decline of -6.8% and a year-on-year (YoY) decline of -11%, took the top spot with a total print and digital circulation of 174,842.

In second place, Hearst Magazine’s Country Living was down -7.6% PoP to record a print and digital circulation of almost 169,000.

Up just 0.2% PoP Hubert Burda Media’s Your Home was the only title to record any PoP increase, although only up 0.2%, the growth was marginal. The title has a total circulation of more than 120,000.

The worst performing title for the period was Time Inc’s 25 Beautiful Homes, down -10.6% (and down -16.4% year on year) to 81,600.

It was also a bad period for Homes & Gardens, down -9.2% PoP and -10.2% YoY.

Year on year, only two titles recorded any growth; House Beautiful (+0.3%) and Grand Designs (+0.8).