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Ad Market Recovery Improves Aegis Trading

Ad Market Recovery Improves Aegis Trading

Aegis today announced that trading for the first four months of this year has been positive as the advertising market recovery takes hold in all of the Group’s key markets.

Chairman, Douglas Flynn said: “The Group’s revenues are comfortably ahead of last year in all three geographic regions, with our market research business carrying forward a strong order book. Trading for the period is ahead of budget in constant currencies, and although the current strength of the pound impacts our results when converted into sterling, the Group’s relatively high contribution of revenues from the euro zone is offering a measure of protection.”

The Group’s outlook for the advertising market is marginally more positive than previous forecasts, Flynn added: “The Board remains confident that the hard work of our people and the fruits of our investments and initiatives, together with the gradually improving market conditions will result in a satisfactory result for the year.”

In March, Aegis, which owns the global media network, Carat, posted a 12.7% rise in underlying pre-tax profits for 2003, with media turnover rising by 15.0% £6.9 billion (see Aegis Profits Jump 12.7% As Ad Recovery Builds).

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