Aegis On Track To Deliver Strong Growth This Year
Aegis Group, the media and market research firm, has said that trading is in line with expectations and anticipates further progress will be made in 2004.
Aegis said that its media operations were performing well and, despite some pressure on fees in new business pitches, the division has shown good revenue growth through developing new and existing client accounts.
Carat continues to perform strongly in North America and Asia Pacific and is meeting budgeted targets in the softer European market. Vizeum has seen brisk trading in the six months since launch and now has offices in seventeen European countries.
Doug Flynn, chief executive of Aegis, said: “The group is increasingly focused on providing integrated communications solutions for clients and is developing a range of specialised communications services, including outdoor media, sponsorship, data analytics and interactive media services – these services now accout for around a quarter of media revenues.”
After two difficult years, Synovate, the research unit, has bounced back in the United States with revenues and margins on the rise. The Asian business is recovering from the impact of SARS, with an increase in revenues expected, but Europe remains a difficult market for research.
Shares in Aegis were up 1p at 100p at lunchtime today.
