Cox Media, the ad sales division of Cox Communications, one of the largest broadcast service providers in the US, has partnered with an automated ad platform to begin selling linear TV inventory programmatcally.
ARCHIVE ▸ David Pidgeon
Amazon has today announced it is to launch the “UK’s most complete digital video service”, re-branding its LOVEFiLM service and incorporating it into its UK website via Amazon Prime.
Total Satellite was up a huge 48% on December – while Channel 4, which saw only a slight increase in December, reported a lift of almost 30% to secure over £42 million – almost £10 million more than January 2013.
The Independent looks to boost its digital offering with a free app that combines a mixture of newspaper design with digital interactivity.
Levine said about 15 members of staff will lose their jobs as he looks to create a “smaller, more entrepreneurial endeavour” at Take-Two.
The latest ABC release for the July to December 2013 period charts all the trends for the print magazine market. Here is Newsline’s overview – with links to full articles for each market.
According to the latest consumer ABC release, the The Home Interest magazine market recorded a slight decline of -1.7% year on year (YoY)
Market fragmentation, a lack of transparency and poor quality inventory for online video is costing advertisers, experts warn – with complacency – from both advertisers and media agencies – compounding the situation.
Hamish White, the man in charge of developing the Sun’s ‘Goals’ video app – which helped pave the way to placing the newsbrand’s content behind a paywall – has said that storytelling has been vital to its success.
Total Global Radio UK maintains its dominance over the national stations and networks, as Bauer Radio Total Portfolio sees year-on-year growth of 8.8%.