UKTV’s share of commercial impacts hit an all-time high of 9.27% in 2015.
ARCHIVE ▸ Ellen Hammett
The changes come six months after the account was taken over by publisher Hearst and will see the free monthly mag served to 2.1 million customers in January.
New figures from Ooyala’s Global Web Index show that mobile video has grown more than 1,100% over the last three years.
After just 18 months in the role, Bloomberg Media has confirmed that Adam Freeman is to step down as managing director EMEA
Affairalert.com has landed itself in hot water with the Advertising Standards Association this week after placing two sexually ‘inappropriate’ ads within the ‘My Talking Tom’ app.
Speaking at the UBS Media Conference this week, chief content officer Ted Sarandos announced that the SVOD giant will reach a total of 31 scripted shows over the course of 2016.
From January Dunmall will be responsible for agency and client partnerships globally at Media iQ and work with the board on driving business strategy.
Mobile advertising revenue also experienced good year on year growth, up 16.2%; however, tablet ad revenue continued to decline.
Speaking at a Guardian Live panel debate on Wednesday, the Labour back-bencher and film producer said organisations can only flourish in an “atmosphere of confidence” – something that is quickly diminishing at the BBC.
Of the 47 markets studied, Singapore has the highest level of smartphone penetration at 89% at the end of last year, with ZenithOptimedia forecasting this to leap to 97% by 2018.