New figures from Yahoo and Enders Analysis predict native advertising spend will grow 156% over the next five years to account for 52% of Europe’s digital display advertising.
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Up 7.4% year on year, TV advertising managed to outpace total UK market growth of 6.1%.
Launching on Monday 29 February, The New Day will cover news and topical content in a ‘politically neutral’ and ‘balanced’ way – with the first issue given away for free.
Mobile operator Three has struck a deal with Shine Technologies which will see ad-blocking introduced across its network.
Set to launch this autumn, ‘The One’ will host two high definition screens located next to Hyde Park – positioned at either end of the Piccadilly Underpass in Knightsbridge.
All online news sites recorded a surge in web traffic in January, with Richard Desmond’s dailystar.co.uk seeing its audience increase by more than half.
Newsline understands that New Day will launch on 29 February for an initial 20p cover price.
The former chairman of Endemol UK will replace Archie Norman from May 2016.
ESI Media’s group CEO, Steve Auckland, confirmed on Thursday that discussions with the regional publisher are taking place
The appointment comes as AOL outlines plans to become the “leading mobile media technology company” in the UK.