Frank Hall, FOB Consulting Ltd, thinks publishers could be in for a challenge if Wilde’s definition of a cynic – knowing the price of everything but the value of nothing – comes to define the print buying process …

Frank Hall, who runs his own independent media consultancy, FOB Consulting Ltd, looks at whether the national newspaper industry should introduce a greater clarity into its market figures…At last week’s MediaTel seminar on the Future of National Newspapers, each of the panellists made a strong case for the sound, long-term future of our daily and… Continue reading Newspapers – Time To Show & Tell?