Krichefski will be responsible for managing GroupM’s business strategy, operations, and growth across EMEA and the UK.
ARCHIVE ▸ Jack Benjamin
Total marketing budgets were revised upward 2.2% in the IPA’s latest Bellwether report, led by a return to growth for main media marketing.
In brief: Adrienne Carter joined The New York Times in 2010 and most recently worked as its Asia editor since 2019.
Ad impression match rate also increased nearly fivefold from just 12% in 2020 to 58% in the latest study.
The first of a series on British newsbrands’ expansion into the US. Reach’s chief digital publisher discusses its upcoming US launch.
In brief: BBC Radio 2 host Ken Bruce is leaving after 31 years to join Bauer Media’s Greatest Hits Radio.
In brief: the rights deal comes as part of a new joint partnership with the European Broadcasting Union (EBU) and Warner Bros Discovery.
‘The Week’ founder discusses his start-up newsletter publication and the editorial strategy behind creating a news digest
In brief: it is the first account win for Havas Media Group’s digital commerce agency since it acquired Expert Edge in September.
In brief: The market measurement company is aiming to align headcount with where it was one year ago.
