COO and CPO Greg Peters described the initial demand from advertisers as “very strong” in the company’s earnings call, despite mixed sentiment from some buyers.
ARCHIVE ▸ Jack Benjamin
Ad campaigns that begin on out of home are having “nine lives” as they bounce around the social media ecosystem, according to the CEO and founder of MilkMoney.
In brief: the new game represents an expansion of Prime Video’s Thursday Night Football streams.
Mothers’ rate of anxiety is on-par with rates reached early in the pandemic.
In brief: the streaming company beat earnings estimates as it looks to introduce ads and crack down on password sharing.
In brief: the announcement comes as tech companies are attempting to provide more relevant data to advertisers following Apple’s changes to data privacy.
The Real Deal on Fentanyl campaign seeks to educate young Americans on the dangers of the addictive drug.
B2B media veteran Kathi Simonsen speaks about the challenges, resiliency, and outlook facing US trade publications.
In brief: the show will stream following Thursday Night Football and will be hosted by rapper 2 Chainz.
In brief: the American rapper has bought the platform after he was banned from Twitter and Instagram for antisemitic remarks.
