EA Sports’ FIFA video game franchise will appear before and after each Sky-exclusive Premier League match on broadcast, on demand, digital, and social channels.

The Media Leader asked various digital advertising experts for one word they would use to describe the current state of the digital advertising industry.

The Brandtech Group, David Jones’ agency group, has announced a deal has been struck to acquire rival digital marketing group Jellyfish.

For the first half of the year, Havas Group’s revenues reached €1.26bn, up 19.9% year-over-year

Almost half (48%) of all survey respondents say they think the industry is facing its “worst-ever crisis” of talent.

Meta reported a first ever 1% year-over-year decline in quarterly revenue, as Sheryl Sandberg spoke in her last earnings call at the company.

The new solution within Google Ad Manager “gives buyers and publishers a privacy-safe way to verify that no hidden fees are taken”.

The move follows harsh criticism from Democratic campaign groups for refusing to run political ads on topics of abortion access, gun control, and climate change.

Recent changes to the platform have prompted harsh critique of the Meta-owned social media platform.

The ascendant social media app is making waves among Gen Z, but are there opportunities for advertisers?