Many seeking an alternative to Twitter have moved to Mastodon, an interconnected platform of decentralized, self-hosted microblogging sites. What will be the knock-on effect for advertisers?

In brief: Blockthrough partners with ad block software companies to give users the option to opt-in to ads deemed acceptable by the independent Acceptable Ads Committee.

hasThe Association for National Advertisers (ANA) has reported modest progress on its diversity, equity, and inclusion goals, but still lags behind its own diversity benchmarks.

In brief: AMC Theatres has partnered with Zoom Video Communications to bring “Zoom Rooms” to select theaters across 17 US markets in 2023.

In brief: the omnichannel attention measurement company has appointed adtech veteran Alex Khan as its EVP, global partnerships as the company opens its first US in New York City.

In brief: Apple is hosting discussions with advertising partners and MLS sponsors on displaying ads during MLS matches and related shows.

In brief: Meta is planning to lay off “many thousands of employees” beginning this Wednesday at the earliest.

In brief: Former Twitter CEO and co-founder Jack Dorsey has apologized for the layoffs, saying he grew the company size too quickly.

In brief: Ozone has partnered with integrated creative, marketing, and advertising agency AKA on the capability’s first campaign.

As a result of the investment, The News Movement will produce news content for National World websites in addition to The News Movement’s social platforms.