Analysis: After a tough year for Facebook, Instagram and WhatsApp, Mark Zuckerberg is talking less about the metaverse and more about issues closer to advertisers’ hearts.
ARCHIVE ▸ Jack Benjamin
Total online listening share increased by 43% percentage points year-over-year to encompass nearly a quarter of all digital listening.
Global’s Heart Breakfast with Jamie Theakston & Amanda Holden and Capital Breakfast with Roman Kemp both bounced back from an underperforming Q3.
More than a decade after The Guardian’s US launch, its latest editor-in-chief wants to expand its investigative footprint.
However, “there are signs that many advertisers will maintain their expected level of spend,” according to Enders Analysis.
Just 4% of existing Netflix subscribers downgraded to its ad-supported tier in December, while under one in five new subscribers chose the cheaper option.
The Holocaust Memorial Day Trust leveraged ad space secured pro bono by independent media agency the7stars for this year’s campaign.
In brief: BuzzFeed will use ChatGPT creator OpenAI’s publicly available application programming interface to create personalised content and quizzes.
Sky’s advertising revenue declined 9.6% in Q4 2022 and decreased 1.9% for the full fiscal year 2022 when excluding the impact of currency.
In brief: the Amazon Music app has been added to Sky Glass, Sky Stream, and Sky Q.
